Guinness Ghana Breweries Limited is the leading total beverage business in Ghana.
Establish in 1960, our success is built on an outstanding collection of brands across a range of categories, includes beer, stout as spirits Today, we are the only beverage company in Ghana listed on the Ghana Stock Exchange on 23rd August, 1991.
Our business is sustained through innovation and we are constantly looking to create new experiences for our consumers. In 2015, we introduced Orijin Bitters to the Ghanaian market and have since developed variants such as the non-alcoholic Orijin Zero and Orijin Herbal Gin. In a fast-paced and dynamic market, we have also introduced plastic packaging for Malta Guinness, Alvaro and Orijin Zero to meet growing consumer demand for convenience. At the same time, we work to ensure alcohol can be enjoyed as part of a balanced lifestyle through a range of initiatives and programmes that tackle misuse and promote moderation.
We are also committed to have a positive impact where we operate and are proud of our work to address issues such as water efficiency, carbon emissions, inclusions and diversity. We are inspired by programmes such as water life, which has reached more than 700,000 people in over 70 communities in the last 10 years.
Our wide portfolio of much-loved brands includes Guinness, Star beer, Malta Guinness, Orijin and Smirnoff and are enjoyed by Ghanaians from all walks of life.
Our Reserve brands are key to our success in Ghana, delivering growth through innovative production inspiring design and memorable experience. Guinness Ghana Breweries Limited manufactures and markets a range of alcoholic and non-alcoholic beverages for the Ghana domestic market and for international export. Its product offering includes spirits, beers, lagers and stouts as well as ready-to-drink products. Popular brand names include Guinness Foreign Extra Stout, Orijin Zero, Ciroc Ultra-Premium Vodka, Johnnie Walker Reserve, Scotch Whisky. Ron Zacapa Rum, Malta Guinness, Star Lager Gulder, Alvaro, Ruut Extra, Orijin Bitters, Smirnoff Ice and Smirnoff Double Black Ice. The company was originally founded to produce Guinness Foreign Extra Stout, otherwise known as Guinness. Its non-alcoholic beverage, Malta Guinness is extremely popular and has captured 70% of the Ghana non-alcoholic beverages market. Guinness Ghana Breweries is a subsidiary of Diageo Plc. and is based in Kumasi Ghana.
We have invested GHȼ313,018,757.82 in Ghana over the last five years. We provide ongoing technical support to farmers to improve yield and quality and help ensure they can benefit from a stable, growing income. We have invested heavily in our plants and equipment in order increase sourcing of Local Raw Materials(LRM). As a result, our LRM sourcing has risen from 12% in 2012 to 48% in 2018. We continue to invest in LRM and are working toward reaching our target of 70% LRM by 2020. We employ over 1500 people, including contractors, across our two sites in Achimaota and Kumasi.
In 2017, we were awarded the Best Orgnaization in Employee Relations Practise, Best Workplace Diversity Strategy and Most Innovative Use of Technology at the HR Star award. In 2018, we were voted 16th Best Company to work for in the jobberman Ghana 100 Best Companies to work for survey.